We love your passion
When George Bassett made the daring move to establish his company in 1842, he never predicted its success. But as of 1852, shortly after the opening of the first factory in Sheffield, South Yorkshire, his venture began to bloom and thrive. Bassett’s steady growth was powered by its flagship product: Bassetts Liquorice Allsorts Sweets. This […]
Welcome to the fascinating world of liquorice sweets! It’s a treat millions of people worldwide have enjoyed for centuries. You probably already have your favourite brands and types of liquorice you love most, but have you ever wondered about the origins of this unique flavour? The definition of confectionery is any food made from sugar, […]
My story revolves around a very special poetry competition that is held annually. The Saint Valentines Liquorice Poetry Competition brings together many talented poets from around the world and offers them the chance to have their verses heard by an audience of millions. Each contestant must submit a poem inspired by the unique flavour of […]
A Life of Liquorice
Stories, news, and musings from the world of Saint Valentines — straight from the sticks.
